Brand innovation

August Launch Pad: Casual and chic

August Launch Pad: Casual and chic

By Cassandra Stern

From a launch inspired by the smash hit Barbie movie to hair, lip, and lash care and more, this month’s Launch Pad is packed with product launches to celebrate the sizzling summer months.

Argireline peptide verse © Lubrizol

Lubrizol Life Science announces launch of Argireline peptide verse

By Cassandra Stern

Featuring its anti-wrinkle Argireline peptide, Lubrizol’s metaverse AI platform affords PBC product manufacturers the opportunity to interact and engage ‘Inside the Future of Beauty’ to ‘showcase the power of Argireline peptide in a way that has never...

Veriphy © Klaus Vedfelt Getty Images

Skin care brand Veriphy offers effective approach to unisex skin care

By Cassandra Stern

Formulated using clean plant-based ingredients and featuring hero ingredient PhytoSpherix, or phytoglycogen, Veriphy’s product collection is designed with an effective unisex approach for a wider customer appeal to address common skin concerns like fine...